A FEW HOME TRUTHS ABOUT ARMY&YOU
Delivered free to up to 50,000 Army households worldwide every quarter, Army&You replaced the AFF Journal as the official magazine of the Army Families Federation.
Building on its predecessor’s 23-year history, the new-look title continues to serve as a trusted medium for voicing the concerns and interests of Britain’s soldiers and the thousands of men, women and children who support them.
With a mission to inform and entertain every member of the wider Army family – whether they are a spouse, partner, parent, grandparent, child or cousin of a serving soldier – Army&You boasts a diverse editorial mix.
From specialist advice on housing, education, employment and personal finance to up-to-date Defence news and engaging features, the magazine’s content appeals to all those with an interest in Army family life.
While the publication is provided to its readership at zero cost, the editorial independence of the Army Families Federation and high-production standards employed by the award-winning team at publishers TylerBale Communications ensures Army&You is a credible and first-class offering.
Delivered direct to the doors of your target audience, Army&You boasts a quarterly readership in excess of 250,000 and is an unrivalled medium for exposing your brand to a mass, engaged market.
However, the title’s relaunch – under the direction of the senior editorial team which established Soldier, the official magazine of the British Army, as the best internal publication in Britain – has further swelled subscriptions by delivering a product of commercial quality.
Marking an exciting new chapter in the publication’s 23-year history, Army&You provides an ideal opportunity to position your products and services alongside a true market leader – the British Army – and reach a sought-after audience.
Comprised of up to 50,000 Army families from all ranks and professions, the magazine boasts an enviable demographic:
- 100% of Army&You’s adult readers are social economic group ABC1 C2
- 92% are in the age range 18-40 years
- 56% enjoy two earned incomes
- 25% are homeowners
- Always in full-time employment, Army families commonly have a high disposable income and more than the average number of children, take at least six weeks holiday a year and actively seek out travel, sports and leisure activities.
Want to reach the Army & You readership via this very website? We have a versatile collection of possibilities available, ranging from individual adverts to section sponsorships and more.
FIND OUT MORE
To discover more about the advertising opportunities in Army&You, including details of our rates, please visit our dedicated website or contact: